Color-changing clothing and accessories that turn everyday sunshine into something to smile about.
SCIENCE + SUNSHINE
SINCE 1994
DEL SOL IS FUN IN THE SUN
Del Sol celebrates sunshine, laughter, and vacations for all ages. Color-changing nails, shirts, and flip-flops prompt smiles and sharing among thousands of customers worldwide.
Robert “Captain Bob” Pedersen and his son-in-law Steve Schone envisioned products that let everyone enjoy sunshine in a new way.
OUR HISTORY
Del Sol started in 1994 in a small kiosk in Murray, Utah. The idea was simple: hide color in a design, then let sunlight reveal it.
The color-change surprise traveled far and wide. Cruise ports and resorts became the places millions first saw a shirt, a pair of sunglasses, or a bottle of polish change in the sun—a small discovery they could enjoy at home. Since then, more than 24 million shirts have been printed, and millions more delighted smiles and Del Sol discoveries have been shared.
Today, Del Sol represents more than a vacation souvenir. Everyday tees, sunglasses, and more remind us that there is a world to discover, small wonders to find, and new adventures awaiting all around you. All you have to do is step outside in the sunlight.
OUR JOURNEY
1994
The first kiosk
It all started in a small kiosk in Murray, Utah with a simple idea: hide color, reveal sunshine.
Cruise expansion
A discovery travels
Cruise ports and resorts helped introduce Del Sol to millions around the world.
24M+ shirts
Millions of discoveries
More than 24 million shirts have been printed, and the smiles keep growing.
Today
Sunshine, every day
From vacation souvenirs to everyday essentials, Del Sol is part of your everyday adventures.